PRESS: REENGINEERING THE CORPORATION CO-AUTHOR JAMES CHAMPY TO KEYNOTE INFORMIX WORLDWIDE USER CONFERENCE
Posted in 1994
REENGINEERING THE CORPORATION CO-AUTHOR JAMES CHAMPY TO KEYNOTE INFORMIX WORLDWIDE USER CONFERENCE MENLO PARK, Calif. (March 29, 1994) -- Informix Software, Inc. (NASDAQ: IFMX) today announced that James Champy, president of CSC Consulting and co-author of the best selling book: Reengineering the Corporation: A Manifesto for Business Revolution will deliver a keynote address at the 1994 Informix Worldwide User Conference. The conference and exhibition will be held July 11-14 at the Tampa Convention Center in Tampa, Florida. This year's conference entitled "Database Technology for Dynamic Organizations" will feature more than 60 conference sessions, tutorials and other breakouts designed to help Informix's customers and partners effectively use Informix database technology to be more competitive. The conference will also feature a 50,000 square foot exhibition hall where over 80 Informix customers, hardware and software partners, and VARs will showcase Informix-based solutions. Industry Analysts Featured The conference will also feature a roundtable discussion on the latest trends in the database industry with three leading industry analysts: Donald Feinberg, program director, software management service, Gartner Group; Joseph Gottlieb, vice president and service director, META Group; and Judith Hurwitz, president, Hurwitz Consulting Group. Informix executives will also discuss the company's latest products and services and present the future direction of Informix's corporate and product strategies. "This is our third annual user conference, " said Phil White, chairman and CEO of Informix. "This year's focus is to show our customers how they can use the newest technologies, such as parallel processing and object-oriented programming, to reengineer their organizations to be competitive in the future." Conference Program Attendees will be able to choose from conference sessions divided into three conference tracks: Business/Case Studies, Technical, and Highly Technical. Conference sessions, led by Informix's top technical marketing and development personnel, as well as consultants and integrators, are designed to help attendees understand how to take advantage of Informix technology as they look ahead to their future computing needs. More information about the conference is available by contacting (800) 247-0262 in the U.S., (602) 661-1260 outside the U.S., or faxing (602) 661-0449. About Informix Informix Software, Inc. provides the most complete and productive database application technology to build, deploy, run and evolve applications. Informix products include powerful distributed database management systems, robust application development tools, and graphical- and character-based productivity software for delivering information to every significant desktop platform. With corporate headquarters in Menlo Park, Calif., Informix has European headquarters in London, and Asia/Pacific headquarters in Singapore. ### -- %%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%% William Daul Advanced Support INFORMIX SOFTWARE INC. 4100 Bohannon Dr. (415) 926-6488 - wk Menlo Park, CA. 94025 uunet!infmx!billd or billd@informix.com