CLIENT/SERVER CONFERENCE

*****Customer Intimacy and Information Technology**** The Yankee Group's Client/Server Conference has been scheduled for October 25 - 27, 1995 at the Fairmont Hotel in San Francisco. Customer Intimacy is easy to envision. It's about enhancing the customer's experience with your products or your company. It's about finding more ways to give the customer value. It includes turning problems into opportunity, inquiries into sales, and complaints into gratitude. It can mean treating customers different according to their preferences and yours. It can include "partnering" with customers as well - even becoming part of some of their processes. This Conference produced by the Client/Server Computing Research Program will explore the potential for competitive advantage through customer intimacy using best-of-breed case studies, vendor panels, and analyst presentations. Mr. Howard Anderson, Managing Director of the Yankee Group, will give the kickoff address entitled Customer Intimacy at 9:00 am on Thursday, October 26. Mr. Jon Ricker, VP & CIO of BellSouth Telecommunications will give the keynote address on October 27, 1995. In his speech: Readying the Distributed Computing Architecture, Mr. Ricker will examine the enabling technologies that will provide the underlying foundation for the future generation of distributed applications including middleware, directories, messaging, replication, authentication, and security. Other topics to be addressed include: Managing Customer Relationships by Andrew Frawley, President, Exchange Applications; Improving Internal Processes to Service Customers Better, Cynthia Combs, Vice President, Workstation Services, USAA; AT&T Network Notes: Redefining Customer Intimacy, Bob Flanagan, Director, Workgroup Strategies Research, the Yankee Group; and Architecting for Change, John Mann, Director, Client/Server Computing Research, the Yankee Group. For more information on this conference, please e-mail for info to denises@yankeegroup.com, phone 617-367-1000, 294. To find out more on the Yankee Group, please visit our Web Site at http://www.yankeegroup.com.