PRESS: FIVE LEADING COMPANIES SELECT INFORMIX FOR
Posted in 1997
FIVE LEADING COMPANIES SELECT INFORMIX FOR CYBERPUBLISHING SOLUTIONS ON THE= WEB MENLO PARK, Calif. (April 23,1997) =96 Informix Software, Inc.= (NASDAQ:IFMX), the leading provider of innovative database technology, today announced that five leading companies have selected Informix Universal Web Architecture as the technology platform to create, manage and deploy Web-based CyberPublishing sites. These customers include: - The Associated Press - AP has created The WIRE, a real-time news delivery Web site which contains stories, photos, graphics, audio, video, stock quotes and sport scores. Members receive a customized display of the news stories and content they want. http://wire.ap.org. =20 - ChinaByte - Produced by PDN Xinren Information Technology Co. Ltd. (PDN), a joint venture between The People's Daily, the official newspaper of the Chinese Government, and Rupert Murdock's Australian-based News Corporation. The Web site provides computer and technology news from around the world to China's largest and most computer-savvy audience. http://www.chinabyte.com. =20 - iVillage - Builds targeted communities online for live discussion amongst its members. One of their award-winning sites, Parent Soup, is an online community where parents share information about raising kids. A "Web Ring" section on the site allows for members to publish their personal Web home pages to the site for other members to access and interact with them directly. http://www.ivillage.com.=20 =20 - Matthew Bender - An electronic-commerce Web site that utilizes CyberPublishing. The site provides instant access to more than 250 expert-authored publications and libraries that address thousands of complex legal issues. The site, built by Informix Partner, Fort Point Partners, allows customers to access and purchase only the pertinent law information they require. http://www.bender.com. =20 - Mondadori Publishing - Publishes Time on Line, a news site that offers real time news updates from Reuters News Service. Informix databases also power the "Panorama" and "Donna Moderna" sites, two leading weekly magazines in Italy. http://www.mondadori.com. These companies rely on Informix's Universal Web Architecture to build value-added web sites that provide up-to-date and personalized information to their Internet, intranet and members-only site users. The Informix Universal Web Architecture consists of Informix database servers and tools, strategic partnerships and special programs that allow businesses to create intelligent Web applications for both publishing and transaction-based environments.=20 Informix customers use Informix Universal Web Architecture to build CyberPublishing applications. CyberPublishing saves time and costs by exploiting the unique power of the Web to provide a publishing process that supports the decentralized creation, layout, and distribution of documents and media-rich information, whether you are a traditional publisher or a corporate intranet. These savings are realized in three ways: - High Performance - Unlike other Web solutions, Informix Universal Web Architecture allows Web site content including Web pages, images and maps to be stored within a single integrated database for easy manageability and performance. The power of the Informix database allows customers to create Web applications that are extensible and scalable and provide high performance transaction-based sites for CyberPublishing environments.=20 - Easy to Develop - Informix=92s Universal Web Architecture allows for quick development of Web applications. Specifically with the Informix Web DataBlade module and Informix Universal Web Connect, the company's Web application development tools, developers can manage all the content and application logic stored centrally in the database and collaborate on application development. Modifications to the Web application can be accomplished by simply changing underlying information stored in the database, allowing organizations to update their Web applications quickly and easily.=20 - Easy to Manage - With Universal Web Architecture customers can "remotely author," their own content on the Web. This gives the responsibility of maintaining information to the owners of the content. No longer does the MIS department have to be responsible for managing the timeliness or integrity of Web data. At the same time, MIS still maintains the centralized control of the 'look and feel' of the site through the use of application templates. "Customers are constantly challenged to keep their Web site current and compelling, while providing valuable information," said Kim Wesselman, director of Web Marketing, Informix. "Informix provides the tools needed to speed up and ease the collection, modification and publishing of all kinds of content on the Web with the ultimate goal to allow businesses to deliver timely and accurate information to site visitors or members." These sites join many other companies who have selected Informix's Universal Web Architecture for CyberPublishing information on the Web. These customers include; 24 Hours in Cyberspace - a site which is displayed at the Smithsonian, allows anyone in the world to publish photographs and text content on the Web; HIV InSite - publishes current medical information about the AIDS virus; and Seattle Times - provides a datebook for site visitors to plan their city-related leisure activities.=20 More information is available on Informix and CyberPublishing in the White Paper entitled "Informix CyberPublishing Solutions" at http://www.informix.com/informix/corpinfo/zines. =20 About Informix Informix Software, based in Menlo Park, Calif., provides innovative database technology that enables the world's leading corporations to manage and grow their business. Informix is widely recognized as the technology leader for corporate computing environments ranging from workgroups to very large OLTP and data warehouse applications. Informix's database servers, application development tools, superior customer service, and strong partnerships enable the company to be at the forefront of many leading-edge information technology solution areas. More information about Informix is available via the World Wide Web at http://www.informix.com. ### (C)1997. The following are worldwide trademarks of Informix Software, Inc., Informix Corporation, or their subsidiaries, registered in the United States of America as indicated by "(R)" and in numerous countries worldwide: Informix(R), The Informix logo(R), Illustra(TM), Universal Web Architecture (=99). All other names or marks may be registered trademarks or trademarks= of their respective owners.