Re: Seeding the market (was Informix Directions)
Posted in 1998
Michael Segel wrote: > > > > Hear, hear: And to seed the market w/ developers of Informix - who will then > > evangelize to the rest of the company, including management: EDUCATE > > DEVELOPERS FOR FREE. > > > > This may seem like a radical idea, but it's painfully obvious to me that this > > is a sure way to get developers recommending Informix. It amazes me that > > companies don't already do this. People recommend what they know. Give > > No its not a radically new concept. > Its known as grass roots marketing. > > Yes, it would be a _kind_ of grass roots marketing, but so far nobody is doing _this_. My recommendation would be to make Online Administration I & II, and Performance Tuning classes FREE. -- * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * ADDRESS ALTERED TO FOIL SPAMMERS: Remove "*NO-SPAM*" to reply. Cosmo Lee Multi-User Computer Systems Brooklyn, NY "JUST SAY 'NO' TO SPAM" * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *