RE: Whither Informix?
Not a technical problem thread: it's a marketing/strategy debate about whether IBM promotes Informix to the wider public. Participants note IBM's general advertising (e.g. "Information on Demand") rarely targets specific databases, and that Informix news is absent from IBM's weekly announcement and software newsletters. One poster argued IBM spends nothing on Informix beyond what the installed base generates, with marketing dollars effectively zero; an IBM-side/consultant reply countered that the Informix development budget is significant and growing. The exchange ends in disagreement, with no resolution or conclusion recorded.
Auto-generated by DrWatson from the posts below — may be imperfect; read the full thread.
Yes, you are right, he's asking about public blitz. But I have a question.... .does IBM really blitz that way? Yes, they market "information on demand" .... I see the commercials and print ads..... but I don't know if I can say I specifically see television commercials about DB2 outside of tech related stuff. So are we asking for something for informix that IBM just doesn't do in general? .... I will duck for the tomatoe throwing now.... :) -----Original Message----- From: informix-list-bounces@iiug.org [mailto:informix-list-bounces@iiug.org] On Behalf Of Captain Pedantic Sent: Friday, October 27, 2006 1:03 PM To: informix-list@iiug.org Subject: Re: Whither Informix? "Sebastian, Norma J." <NormaJean.Sebastian@tellabs.com> wrote in message news:mailman.120.1161968764.29126.informix-list@iiug.org... >> Were you at the Information on Demand conference? >> It was pretty "blitzy" there. >> There was a chat with the labs the other day ('run Cheetah run') Possibly he means an information blitz to the public at large, rather than the occasional "Preach to the choir" event ...? _______________________________________________ Informix-list mailing list Informix-list@iiug.org http://www.iiug.org/mailman/listinfo/informix-list ============================================================ The information contained in this message may be privileged and confidential and protected from disclosure. If the reader of this message is not the intended recipient, or an employee or agent responsible for delivering this message to the intended recipient, you are hereby notified that any reproduction, dissemination or distribution of this communication is strictly prohibited. If you have received this communication in error, please notify us immediately by replying to the message and deleting it from your computer. Thank you. Tellabs ============================================================
No tomatoes! :-) I get an email every week from IBM called "IBM iSource -- U.S. Announcements" using the email_address info@isource.ibm.com In that email is a URL for all kinds of announcements under Hardware, Software, Marketing, Services, Withdrawals, and a summary: http://www-306.ibm.com/common/ssi/fcgi-bin/ssialias?subtype=ca&infotype=an&appname=iSource&supplier=897&letternum=ENUSC06-050 == I get another email every week from IBM called the IBM Software Newsletter, using the email_address swnews@ibm.delivery.net It has Features, New offers, Innovations and a bunch of information on new software: http://www-306.ibm.com/software/info/newsletter/latest.html == So the big question is, who dropped the ball? Why isn't Informix news in any of these newsletters or online references???????????????????????????????????? Sebastian, Norma J. wrote: > Yes, you are right, he's asking about public blitz. > > But I have a question.... .does IBM really blitz that way? Yes, they > market "information on demand" .... I see the commercials and print > ads..... but I don't know if I can say I specifically see television > commercials about DB2 outside of tech related stuff. > > So are we asking for something for informix that IBM just doesn't do in > general? > > .... I will duck for the tomatoe throwing now.... :) >
Sebastian, Norma J. wrote: > So are we asking for something for informix that IBM just doesn't do in > general? No! Next question. If one pays attention to what IBM does ... rather than what IBM says. Then it is remarkably clear that not one dollar, beyond what Informix brings in from the current installed base, will be spent on the product. -- Daniel A. Morgan University of Washington damorgan@x.washington.edu (replace x with u to respond) Puget Sound Oracle Users Group www.psoug.org
> Sebastian, Norma J. wrote: > > > So are we asking for something for informix that IBM just > doesn't do > > in general? > > No! > > Next question. > > If one pays attention to what IBM does ... rather than what IBM says. > Then it is remarkably clear that not one dollar, beyond what > Informix brings in from the current installed base, will be > spent on the product. There is a significant and steadily increasing dev budget for the Informix product set. Paul Watson Tel: +44 1414161772 Mob: +44 7818003457 Web: www.oninit.com GO FURTHER with DB2 GET THERE FASTER with Informix. Attend IDUG 2007 San Jose, North America May 6-10, 2006 Visit http://www.iiug.org/conf for more information.
Paul Watson wrote: >> Sebastian, Norma J. wrote: >> >>> So are we asking for something for informix that IBM just >> doesn't do >>> in general? >> No! >> >> Next question. >> >> If one pays attention to what IBM does ... rather than what IBM says. >> Then it is remarkably clear that not one dollar, beyond what >> Informix brings in from the current installed base, will be >> spent on the product. > > There is a significant and steadily increasing dev budget for the > Informix product set. > > > Paul Watson > Tel: +44 1414161772 > Mob: +44 7818003457 > Web: www.oninit.com > > GO FURTHER with DB2 > GET THERE FASTER with Informix. > Attend IDUG 2007 San Jose, North America > May 6-10, 2006 > Visit http://www.iiug.org/conf for more information. I didn't say they wouldn't spend money. I said they wouldn't spend money beyond that brought in by the current installed base. This is no difference from Oracle and RDB which has been around for a very long time too. Development continues. Marketing dollars do not exist. -- Daniel A. Morgan University of Washington damorgan@x.washington.edu (replace x with u to respond) Puget Sound Oracle Users Group www.psoug.org
>> If one pays attention to what IBM does ... rather than what IBM says. >> Then it is remarkably clear that not one dollar, beyond what >> Informix brings in from the current installed base, will be >> spent on the product. > There is a significant and steadily increasing dev budget for the > Informix product set. Hey now! Don't pester these guys with facts. These threads are for ranting only.