PRESS: THE MONEY STORE SELECTS INFORMIX FOR COMPANYWIDE
Posted in 1996
THE MONEY STORE SELECTS INFORMIX FOR COMPANYWIDE APPLICATIONS New Applications Include Data Warehouse and Web Site MENLO PARK, Calif. (July 2, 1996) =96 Informix Software, Inc., (NASDAQ:= IFMX) the leading provider of innovative database technology, today announced that The Money Store, a national leader in home equity, small business, student loans, and auto loans, has selected Informix as its database standard for all of its companywide applications. New applications include a corporate data warehouse, based on INFORMIX=AE-OnLine Dynamic Server=99 and a Web application based on Informix=92s Web DataBlade=AE module. =09 The Money Store selected Informix because it needed a powerful, scalable database foundation to link information in its four divisions and build applications that will give them a competitive advantage today and into the future. The Money Store is growing at a rapid pace and needed a scalable database that could handle its growth while running 24x7 mission-critical operations. =09 The Money Store is converting existing applications in its mortgage division to OnLine Dynamic Server from its existing database to accommodate its rapid growth. The Money Store is also building a data warehouse for its marketing organization to track customer information and trends. Ultimately data marts in each division will enable The Money Store to make better decisions and market the right products to new and existing customers. =09 In addition, The Money Store has built a Web site for Educaid, its student loan division, using the Informix Web DataBlade module. The Web site allows financial aid offices to check the status of student loan applications and update information, improving service to its customers. The Money Store also plans to develop applications using Informix=92s TimeSeries and PLS DataBlade modules. =09 "The Money Store is growing at a fast pace. We needed to standardize our corporate applications on an industrial-strength database that will help grow our business into the next century and beyond," said Steve Katzakian, director of Corporate Databases at The Money Store. "We chose Informix because of its outstanding leadership in today=92s database technology and= its vision of the future of database technology, illustrated by its upcoming INFORMIX-Universal Server." DataBlade Technology =09 DataBlade technology are "snap-in" software modules that expand the capability of the relational database to enable organizations to manage any kind of data in any way they choose. DataBlade modules add expertise and intelligence to the Illustra and Universal Server database, extending the system with key functionality required for native support of specific data types. Customers may use a single DataBlade module, or integrate several simultaneously to create a unique information management solution customized for their business needs. Customers can choose from a growing portfolio of prepackaged, third-party DataBlade modules, or define and create their own with the DataBlade Developer's Kit. About Informix Informix Software, based in Menlo Park, Calif., provides innovative database technology that enables the world's leading corporations to manage and grow their business. Informix is widely recognized as the technology leader for corporate computing environments ranging from workgroups to very large OLTP and data warehouse applications. Informix's database servers, application development tools, superior customer service, and strong partnerships enable the company to be at the forefront of many leading-edge information technology solution areas. =09 With the acquisition of Illustra Information Technology's completely extensible database technology, Informix is now positioned as the first information management company capable of meeting the market's exploding need for a sophisticated database engine that combines enterprise scalability, robustness and parallel processing with the ability to store, retrieve, manage and manipulate virtually any kind of rich content data. More information about Informix is available via the World Wide Web at http://www.informix.com and http://www.illustra.com. ### (C)1996. The following are worldwide trademarks of Informix Software, Inc., Informix Corporation, or their subsidiaries, registered in the United States of America as indicated by "=AE" and in numerous countries worldwide: Informix=AE, Illustra =99DataBlade=AE. All other names or marks may be= registered trademarks or trademarks of their respective owners.