Re: Informix free
Posted in 2001
Paul Mosser wrote: > > "Mark D. Stock" <mdstock@mydas.freeserve.co.uk> wrote in message > news:96fl45$en4$1@news.xmission.com... > > > > All Informix need is to hire a decent marketing agency. It's simple I > > know, but it beats trying to hire the right people. > > > > Oh, maybe someone like Saatchi & Saatchi??? They would do, although WPP are bigger. > I for one am expecting to see some very positive results in the near future > from Infx hiring S&S. They (S&S) are doing their homework right now -- > "focus groups" around the US, and even a few overseas. Infx recognizes very > well that they have had ineffective marketing in the past. The new > management team is working hard to fix that, as well as to fix many other > customer-relationship problems. Focus groups? I guess it'll take them a long time to find out what this Informix 'thing' is all about! :-O > Yeah, I know... "I've heard all this before"... But I'm willing to give > them the benefit of the doubt, this time. AFAIK, this is really the first > time that Infx management has really admitted to past company failings and > faced up to them -- without trying to rationalize and make excuses. In case > you can't tell, I am really encouraged by what I am hearing and by what I am > *seeing* coming from Infx these days. Let's give them a chance... <Yawn!> Cheers, -- Mark. +----------------------------------------------------------+-----------+ | Mark D. Stock mailto:mdstock@mydas.freeserve.co.uk |//////// /| | http://www.informix.com http://www.informixhandbook.com |///// / //| | http://www.iiug.org +-----------------------------------+//// / ///| | |This email will self-destruct in |/// / ////| | |10 sec. If you received this email |// / /////| | |in error, sorry about the mess. |/ ////////| +----------------------+-----------------------------------+-----------+