ANNOUNCE: AMBITUS ANNOUNCES UK "SQL FOR SMARTIES" SEMINAR WITH JOE CELKO

For Immediate Release AMBITUS ANNOUNCES "SQL FOR SMARTIES" SEMINAR WITH JOE CELKO READING, BERKSHIRE, UNITED KINGDOM (17th November 1998) Ambitus Limited announced today that Joe Celko (renowned SQL guru, author of "SQL For Smarties", "Instant SQL", "SQL Puzzles & Answers" and over 400 magazine articles including his regular "Puzzles & Answers" column in DBMS Magazine) is to headline their seminar programme for 1999. The two-day seminar is to take place in Maidenhead, Berkshire, United Kingdom on the 18th/19th of January 1999. "We are delighted that Joe has agreed to take part in our seminar programme" said Phil Stubbington, Projects Director at Ambitus Limited. "This is an excellent opportunity for SQL users to hear some of Joe's tip and tricks for effective, high performance coding first hand." he added. Joe Celko added "Learning SQL is not really hard; the hard part is un-learning everything you know from procedural programming languages. SQL is based on sets and not single records, has three valued logic instead of Boolean algebra and explicitly deals with missing values. That is a lot of old ideas to leave behind all at once!" Ambitus Limited is a leading software development project consultancy, whose client list includes one of the world's top ten software companies, the experts in licensing digital content and one of Europe's leading publishers). They provide a range of services including "Best Practice" seminars, project and team assessments and outsourced project management. Please contact Ambitus Limited on +44 (0) 118 932 0195, e-mail to info@ambitus.com or visit http://www.ambitus.com for more information. Ambitus Limited are based in Twyford, near Reading, in the United Kingdom. Joe Celko is an independent consultant living in Atlanta, Georgia (USA). He has been a member of the ANSI X3H2 Database Standards Committee since 1987 and helped write the ANSI/ISO SQL-89 and SQL-92 standards. He has over 400 credits in the computer trade and academic press including several regular monthly or biweekly columns. He is the author of three books on SQL and is doing a series of database books for Morgan-Kaufmann publishers.